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Alphabet: trend-following strategy vs buy & hold

Equities · tracked with Alphabet (GOOGL)

Alphabet is Google's parent company: search and advertising, YouTube, Google Cloud, Android and the Waymo self-driving unit, plus major AI research.

Growth of 100 since 2004

buy & hold · total return
CAGR · buy & hold
25.0%
per year since 2004
Max drawdown · buy & hold
-65.3%
worst fall from a high
Strategy Alpha
🔒
Results in Plus
Drawdownfall from the previous high

Buy & hold total return of Alphabet (GOOGL). The Strategy Alpha results and live signal for Alphabet are part of Plus.

What drives Alphabet

Digital advertising, cloud growth, AI competition and regulation are the main drivers.

How a trend-following strategy handles Alphabet

Alphabet has grown steadily but has also seen sharp drawdowns when advertising slowed or investors worried about its position in AI.

Our Strategy Alpha applies the same simple, rules-based trend filter to every market: invested while the trend is up, in Treasury bills while it is down, checked once a month. It is not a forecast — it is a discipline that aims to keep most of the long climbs and sit out the deepest drawdowns.

By Dr. Harry Hamann · data updated monthly

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Educational content, not investment advice. Backtested results are hypothetical and do not guarantee future results. Disclaimer.